The Challenge The organization needed a robust tool that would provide an attractive and engaging public face while also facilitating the management of its business members and public supporters. The organization also wanted a mobile app that would allow business to engage the public directly. The website is developed in WordPress with a robust business directory. As a web services application, the mobile app integrates with the website to enable businesses to provide special deals and discounts to their customers.
The Solution We created a WordPress based tool that uses the power of the Content Management System with deep customizations that enable the Main Street to manage all of the content on the site without knowledge of HTML. In addition to standard features like news and calendar, we created an interactive business directory, with different tiers of access and management. The website is geared towards the promotion and management of several annual events as well as the ability for businesses to manage their pages and promote specials to customers with the push of a button.
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